Tomorrow isn’t just the prelude to Thanksgiving weekend; it’s Women-Led Wednesday, a transformative initiative celebrated annually and designed to boost visibility and support for women-led businesses. This day encourages consumers to shop from women-led brands, promoting a more gender-balanced economy. The initiative highlights the importance of shopping from these businesses and emphasizes sharing and supportingContinue reading “Celebrating Women-Led Wednesday: A Spotlight on Women-Owned Businesses in Cycling”
Category Archives: Blog
My Adventure: Inspired by Lael Wilcox’s Ride Around the World
I spent the summer watching Lael Wilcox’s tracker as she rode around the world and ultimately broke the Guinness world record. As luck would have it, I had the opportunity to ride with her on the last day as she headed to Chicago. I couldn’t help but be inspired by her to plan an adventureContinue reading “My Adventure: Inspired by Lael Wilcox’s Ride Around the World”
An interview with Kate Veronneau, Director of Women’s Strategy at Zwift – 2024 Tour de France Femmes avec Zwift
SHERI: There’s been an exciting increase in spectators, viewership, and sponsorship for women’s sports. Can you share any specific data or key metrics? Is there one country that leads viewership of the TdFFaZ over any other? KATE: We don’t have the broadcast stats in yet, but I heard early reports that over 50% of televisionsContinue reading “An interview with Kate Veronneau, Director of Women’s Strategy at Zwift – 2024 Tour de France Femmes avec Zwift”
Pedaling Through Pure Michigan: A Journey on the Kal-Haven Trail
The advantage of being retired is you avoid the weekend crowds when traveling and riding. A couple of weeks ago, I drove to Kalamazoo, Michigan, to check the Kal-Haven rails to trails off my ride list. This pristine trail stretches from the shores of Lake Michigan in South Haven, nearly 34 miles to the east,Continue reading “Pedaling Through Pure Michigan: A Journey on the Kal-Haven Trail”
Chasing Lael Wilcox: Inspiring the Global Cycling Community
I’ve only “met” Lael Wilcox once when she graciously agreed to be interviewed for my blog. I was struck by how remarkably humble, kind, driven, and friendly she was, not to mention an amazing ultra-endurance cyclist. Since that interview, I’ve been following her races and adventures. When I heard that Lael was starting her record-breakingContinue reading “Chasing Lael Wilcox: Inspiring the Global Cycling Community”
Cycling Through Tragedy: A Journey of Healing and Advocacy
On the morning of July 4, 2022, I was cycling near Lake Michigan with friends, a pastime that has always been my happy place. As we were winding our way back west to head home, we found ourselves delayed at the intersection of U.S. Highway 41 and Westleigh Road due to a flurry of policeContinue reading “Cycling Through Tragedy: A Journey of Healing and Advocacy”
Conquering the Trans Am: Leah Goldstein’s 2024 Race Experience
In March, I chatted with Leah Goldstein about her 2021 Race Across America (RAAM) win and asked about her bucket list (read the interview here). She alluded to the Trans Am race but didn’t let on that plans were already in the works. Leah recently placed 3rd overall and 1st female rider to finish theContinue reading “Conquering the Trans Am: Leah Goldstein’s 2024 Race Experience”
Rediscovering My Mojo
After battling illness and a loss of fitness, the author found motivation in a challenging cycling weekend in Wisconsin. Despite initial doubts, the ride rebuilt her confidence. She emphasize the importance of ignoring negativity, pushing forward, and surrounding oneself with supportive friends on the road to success.
Unleashing BMC’s Roadmachine: A Thrilling Adventure at Sea Otter’s Gran Fondo
The Sea Otter Classic in Monterey, California, offered an opportunity for an epic 50-mile bike ride. The author’s bike rental plans changed when BMC lent their new Roadmachine model. The ride featured thrilling descents, challenging climbs, and breathtaking coastal views, making it a memorable experience.
BMC’s Commitment to Women’s Cycling: Supporting Racing and Riding
I had the opportunity to ask Joan Hanscom, North American Marketing Manager at BMC, a few questions, delving deeper into their initiative to get more women on bikes.