Sheri Rosenbaum

Taking Back the Power. Personal Safety When Cycling.

When surveyed, women stated they were apprehensive to take up cycling because they fear for their physical safety, like getting hit by a car, as well as personal safety. This includes being harassed to outright physical or sexual assault. You can’t be adventurous if you’re afraid and cycling is all about adventure. So how doesContinue reading “Taking Back the Power. Personal Safety When Cycling.”

Cycling Releases Sensory Stress for Autistic Riders

I wanted to kick off World Autism Month by bringing to light the benefits cycling has for someone on the spectrum. Back in 2017, I wrote a blog about my friend’s 15-year-old autistic son learning to ride a bike for the first time. It was really an emotional time for the whole family and educatedContinue reading “Cycling Releases Sensory Stress for Autistic Riders”

Gravel Cycling: A conversation with pro cyclists Kae Takeshita

I’m a roadie at heart, but over the past few years, I’ve started to gravitate to gravel riding. It’s a totally different vibe than road riding: more relaxed, with a wide range of personalities and an even wider range of bikes. When riding gravel roads there’s a sense of adventure. You never know what you’llContinue reading “Gravel Cycling: A conversation with pro cyclists Kae Takeshita”

So you think Everesting sounds like a good idea?

What is Everesting? It’s climbing the same hill over and over again until you climb the equivalent elevation as Mt Everest. Yes, that’s right, a mere 29,029 feet (8,848 meters).

Celebrating Empowerment with New Mystic Felines Collection

Earlier this month Machines For Freedom and Dioscvri, two women-led brands, launched the Mystic Felines Collection. The collection celebrates empowerment and features a hand-carved block design on garments and gear.

Turning a Cycling Passion into a Successful Business

You rarely find a bike shop that is women-owned, but even more unlikely that it is women-run. Kate and Danielle are breaking the mold by running not only Brown County Bikes, a very successful bike shop in Nashville Indiana, but also DNK Presents which is an outdoor adventure business.

Cultivating a Safe Space for Women to Discover Endurance Sports

Events like Life Time Her Summit are important for growing the sport we love and welcoming newer athletes. For those of us who have been biking for years, we tend to forget what it was like to be a newbie.

Taking Jules Threads’ Jacket for a Spin

Today is International Women’s Day so thought it was only appropriate to take a ride. . I’ve had a Jules Threads jacket sitting in my “need to test” box for at least a month. I’ve patiently been waiting for Chicago’s frigid temps to break. Finally today the temps would be in the 40s at the start of my ride and climb into the mid-50s by the end.

Winter Biking: Wear Yak Wool and Never Be Cold Again

Facts About Yaks Despite their looks, yaks produce soft, warm, and strong wool. Living in the high altitude of the Himalayas at 4000-5000 meters in harsh weather conditions, yaks need the ability to stay warm. Under the yak’s thick and rough hair is a warm down which is used to make the wool. Each springContinue reading “Winter Biking: Wear Yak Wool and Never Be Cold Again”

2021 International Women’s Day Together We Ride

Last year’s International Women’s Day Ride is etched in my brain. First and foremost it was an amazing day. Over 40 riders, men and women, came out to the TrekHP bike shop to celebrate women’s achievements. Most of the group dressed in the day’s signature purple we rode over 30 miles with a quick photoContinue reading “2021 International Women’s Day Together We Ride”